Privacy Policy

At Perks Hive, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our digital loyalty platform at perksapp.co. This policy applies to all users, including merchants, consumers, and visitors.

1. Who We Are

Perks Hive operates as a wallet-native loyalty and discovery platform for independent businesses. We operate in Australia and Vietnam. Our contact for privacy matters is:

• Email: privacy@perksapp.co
• Website: perksapp.co
• ABN: 82 501 453 599
• Jurisdiction: Victoria, Australia

2. Legal Basis for Collection

We operate in accordance with:

• Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth)
• Privacy and Data Protection Act 2014 (Vic)
• Notifiable Data Breaches (NDB) scheme — Part IIIC of the Privacy Act
• For Vietnamese users: Decree 13/2023/ND-CP on Personal Data Protection

3. Information We Collect

3.1 Merchant Information

• Business name, address, and contact details for merchant accounts
• Subscription and billing details (processed by Stripe — we do not store card numbers)
• Loyalty program settings, campaign data, and customer analytics

3.2 Consumer Information

• Name and email address or phone number (used to create a loyalty account)
• Transaction history related to loyalty stamps and redemptions
• Wallet pass interaction data (when you add or update a card)

3.3 Usage Data

• Device identifiers and IP addresses
• Browser type, pages visited, and interaction data within the platform
• Analytics data collected via analytics cookies (see Cookie Policy)
• Support chat messages and related chat session data when you contact us through Crisp live chat
• For signed-in dashboard users, support context such as name, email, role, business name, and business ID may be sent to Crisp to help us respond to support requests

4. How We Use Your Data

We use collected information to:

• Provide and maintain the Perks Hive loyalty service
• Issue, update, and manage Apple Wallet and Google Wallet passes
• Send transactional notifications (stamp confirmations, reward unlocks)
• Send marketing push notifications — only with your explicit consent
• Provide merchants with aggregated and anonymised business analytics
• Provide live chat support and troubleshoot merchant account questions
• Comply with legal obligations under Victorian and Australian law
• Improve platform features and user experience

We do not sell individual-level personal data to third parties. Anonymised, aggregated analytics may be shared with business partners.

5. Overseas Disclosure of Personal Data

Under APP 8, we disclose that your personal data may be processed or stored by the following overseas sub-processors:

We take reasonable steps to ensure these sub-processors maintain appropriate security standards.

6. Data Retention

• Consumer loyalty accounts: data retained for 3 years after last platform activity
• Merchant accounts: data retained for 7 years after account closure (for tax/legal compliance)
• You may request deletion of your data at any time — see Section 8

7. Marketing Communications

We will only send you marketing push notifications and promotional emails with your explicit consent, collected at the time you enroll in a loyalty program. You may opt out of marketing communications at any time by:

• Tapping “Manage Notifications” within the Perks Hive dashboard
• Contacting us at privacy@perksapp.co
• Following the unsubscribe link in any marketing email

Opting out of marketing does not affect transactional messages (e.g. stamp confirmations, reward notifications).

8. Your Rights

Under the Australian Privacy Act and Decree 13/2023, you have the right to:

• Access the personal data we hold about you
• Correct inaccurate or incomplete data
• Request deletion of your data (“right to be forgotten”)
• Request portability of your data in a machine-readable format
• Object to or restrict processing of your data
• Withdraw consent to marketing communications at any time

To exercise any of these rights, contact privacy@perksapp.co. We will respond within 30 days.

9. Data Breach Notification

In the event of a data breach that is likely to result in serious harm, we will notify affected individuals and the Office of the Australian Information Commissioner (OAIC) as soon as practicable and within 30 days, in accordance with the Notifiable Data Breaches scheme.

10. Vietnamese Users — Decree 13/2023

For users located in Vietnam, we comply with Decree 13/2023/ND-CP on Personal Data Protection. Your data will be processed only with your explicit consent. You have rights to access, correction, deletion, data portability, and objection under Decree 13. In the event of a data breach affecting your personal data, we will notify the Ministry of Public Security (MPS) within 72 hours.

11. Cookies

We use cookies and similar tracking technologies. Please refer to our Cookie Policy for full details.

12. Children's Privacy

Our platform is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe we have inadvertently collected data from a child, please contact us immediately at privacy@perksapp.co.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by updating the “Last Updated” date and, where appropriate, by sending a notification via the platform. Continued use of the platform after changes constitutes acceptance of the updated policy.

14. Contact Us

For privacy-related queries or complaints, contact:

• Email: privacy@perksapp.co
• Website: perksapp.co/contact
• ABN: 82 501 453 599

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.